From 40-year-old began. Over the past 25 years, Liu played many roles: scientists, sea intellectuals, China's largest computer company founder, football fans ... ... "I never fail, never considered the ruin." Cycle of 4 years, Liu February 5 this year to return to Lenovo. Liu, 65, arrived early retirement age, many people are expecting him to add a legend, just as Steve Jobs saved Apple as a hero. When the family as Lenovo, Liu Chuan aim at interviewed did not think more about the future, but the topic into the business and people, between enterprise and management, in his view, the determinants of the development of an enterprise or in people.
Hard-fought
Price reduction for 6 times a year
"Now we talk about most is how companies deal with the financial crisis, I also Cougerenao, like 80-year-old woman with asthma, the winter will be disease. Take enterprises, if their very healthy physical activity , in fact, the ability to respond to crises. "
"At that time the newly established association for 10 years, gone pretty smooth, but it almost did in the past Canton." Appears in Liu, Lenovo was founded in 1984 had encountered so far numerous Hom, including last year's third fiscal quarter, Lenovo loss of 97 million U.S. dollars, but the biggest Hom is in 1994.
He remembers vividly the national computer sales in 1990 is 20 million, the largest domestic brand at a time when the "Big Brother" Great Wall, then do not come into foreign computers. "The computer industry was the first to enter the WTO, in 1991,1992 in the complete cancellation of approval, then a significant reduction in customs duties. That way, the large foreign brands of computer swarmed by 1993, the entire market, almost all foreign big brand computers. remember that the Great Wall, led by computer has a brand called 0520, but the year 0520, there is no there, a wave of Shandong Province, has disappeared. "
For the year of "hard-fought," Liu recalls. "I was probably only a year Lenovo 20 000 units sold, while in the year 1993, non-performing." In 1994, Liu let go of a Bo, Yang was appointed general manager of Lenovo, Lenovo's own year brand PC sales among the top three in China.
Liu said the margin was so pricey computers, computer gross domestic brands to 27%, was started in 1996 Lenovo cut prices for 6 times. "At the time of the professional media say we are just like the others live, sells Tiaolou Jia, but Lenovo's profit that year, much higher than what year. Why did not compete with our competitors?" Liu throw then followed by a question answered: "general headquarters of the large foreign brands in Europe and the United States, the decision-making in the Chinese market have to do the headquarters, the lapse of time become a major problem. and we can take a decision immediately. Chinese counterparts could not find杩欎釜瑙勫緥锛屾垨鑰呮病鏈夋垜浠繖涔堝厖鍒嗙殑鍑嗗锛屾墍浠ヤ粎鍑繖涓?」锛岃仈鎯?996骞村氨璺冨眳涓浗甯傚満浠介鍜屾秷璐圭巼浜у搧甯傚満浠介绗竴浣嶃?鈥?br />
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銆??鍦ㄩ噾铻嶅嵄鏈洪槾褰变笅锛?009骞寸殑鑱旀兂寮?勾涓嶅埄銆?鏈堬紝鑱旀兂闆嗗洟鍐冲畾鍦ㄥ叏鐞冨墛鍑?500涓矖浣嶏紝骞惰鍒掑皢楂樼钖叕绂忓埄闄嶄綆30%浠ヤ笂;2鏈堬紝浜忔崯9700涓囩編鍏冭储鎶ュ嚭鐐?鍦ㄨ仈鎯抽泦鍥㈠紩浠ヤ负鑽c?璧栦互涓烘湰鐨勪腑鍥藉競鍦猴紝鍏朵釜浜虹數鑴戦攢閲忕殑涓嬫粦閫熷害绔熺劧姣斿叏鐞冨競鍦鸿繕瑕佽繀鐚涳紝鑰屼腑鍥芥伆鎭版槸鍙楅噾铻嶅嵄鏈哄啿鍑荤浉瀵硅緝杞荤殑鍦板尯鈥︹?
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銆??姘戞棌浼佷笟闇?绮剧棰嗚
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銆??鏌充紶蹇楀厛鍚庤璇勪负绗簩灞?鈥滃叏鍥界鎶?疄涓氬鍒涗笟濂栭噾濂栤?绗?鍚嶃?鈥滃叏鍥芥湁绐佸嚭璐$尞涓潚骞翠笓瀹垛?銆佲?涓浗鏀归潻椋庝簯浜虹墿 鈥濓紝1995骞磋璇勪负 鈥滃叏鍥藉姵鍔ㄦā鑼冣?銆?000骞?鏈堣銆婅储瀵屻?鏉傚織璇勯?涓?鈥滀簹娲叉渶浣冲晢涓氫汉澹?锛?000骞?鏈堣銆婂晢涓氬懆鍒娿?璇勯?涓衡?浜氭床涔嬫槦 鈥濓紝2000骞村害璇勪负 鈥淐CTV涓浗缁忔祹骞村害椋庝簯浜虹墿鈥濄?2001骞磋缇庡浗銆婃椂浠e懆鍒娿?璇勯?涓衡?鍏ㄧ悆25浣嶆渶鏈夊奖鍝嶅姏鐨勫晢鐣岄琚栤?涔嬩竴銆?br />
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